Hello, I’m David.
Design Research | Customer Experience Innovation | Mentor & Coach
I've generated millions in realized revenue for Walmart and The Home Depot through 10 years of mixed-methods research that transforms business strategy and product roadmaps. Most recently leading research for Walmart
Data Ventures, a B2B SaaS platform, I established research as the first research hire and embedded research throughout product development. I also drove $5MM in revenue by leading research with merchants and store managers for an AI inventory tool, directly informing the strategy and strengthening product-market fit.
Places I've worked with and helped
Signature Projects
These projects highlight my ability to lead research, collaborate, drive innovation, and solve complex problems in enterprise organizations.
Led the overhaul of an analytics tool, integrating 800 customer insights, and establishing a V.O.C program.
Inventory Management With A.I.
Unlocking $5MM in Revenue & Shaping Design and Product Strategy on Walmart’s A.I. Inventory Tool.
Building a High-Impact Design Research Practice That Transformed Walmart Data Ventures.
Drove 100% API Adoption Growth Through Improved Developer Onboarding and API Implementation.
Drove Sales Conversion by Addressing Process Bottlenecks, Generating $67MM in New Revenue.
What I'm Looking For
A Staff, Principal, or Manager level roles in Design Research.
To lead research that drives innovation, retention, and revenue growth across diverse industries including retail, data analytics, SaaS, and enterprise organizations.
To build and scale research teams in complex, high-growth enterprise environments, transforming ambiguity into actionable insights and business value.
Apply cross-industry experience to solve complex challenges, establish best practices, and grow collaboration.
My Superpowers
Translating Qualitative and Quantitative Research Into Measurable Business Outcomes
Influencing Leadership & Mobilizing Cross-Functional Teams
Mentoring and Developing High-Performing Research Talent
A High-Level of Adaptability
Contact Me
rossman.david@gmail.com
773-405-1372